Matt's Redneck Rub was born out of pure passion. Matt Sr. loved nothing more than firing up the grill and smoking meat — but no matter what seasoning he tried, nothing hit the way he wanted. So he did what any true pitmaster would do: he made his own. After perfecting his blend in Myakka City, Florida, Matt's Redneck Rub became the seasoning his family and friends couldn't stop asking about. Now, he is proud to share it with the world — because great flavor shouldn't be kept a secret.